objective:
Create Capital Campaign materials for a client.
tools used:
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Creating a Capital Campaign was new territory. After this project? Not anymore.
Beacon Charter School was working on obtaining an abandoned church to expand its school and create a theater for the students to perform in.
I and my design team partner, Justin Gecse, each created a logo and stylescape for the client. After meeting with them to show our initial progress, we refined our logos based on their feedback to create one final logo. The final logo is the shape of the church they were taking possession of, which was the main inspiration for us. After a logo was chosen, we worked on multiple brochure layouts that the client would choose from later to promote the new addition to the school: Beacon Charter Center for the Arts.
The client provided us with the textual content, I produced the updated architectural maps and final logo, and Justin formatted the postcard. The final product was the result of a wonderful collaboration between Justin and me. Our final piece came out greater than we imagined, and we loved every step of the process.
